SPARK Plus™ by QKS Group | See Clearer. Decide Smarter

 

Everyone knows that nowadays tech decisions have never been more critical or more complex. However, most of the advisory platforms still approached the market with a dated, one-size-fits-all mindset. Generic rankings, simplified charts, and one-size-fits-all reviews don't capture the real challenges that everyday tech organizations face.

After recognizing this gap, QKS Group has officially launched SPARK Plus™, a next-generation advisory platform that provides real analyst insights, unfiltered comparisons, and is tailored to how organizations operate. Created to serve both buyers and vendors, SPARK Plus™ is built for a new era of smarter, more confident decision-making.

Problem Faces of Organizations with Traditional Advisory Models

For too long, technology advising has depended on a limited collection of tools: analyst-led reports, spark matrix-based ratings, and high-level recommendations that lack operational impact. During a time when these models were designed, when purchasing choices were slower, ecosystems were simpler, and market rivalry was less fierce.

Today, the landscape is drastically different. Buyers are under pressure to move quickly, often working within tight budgets and complex legacy environments. Vendors, on the other hand, face saturated markets where true innovation is easily analyzed.

Traditional platforms rarely address the real variables buyers face — like regional deployment needs, industry-specific compliance, or how a product performs in live environments. The result? Mismatched solutions, stalled rollouts, and frustrated stakeholders.

SPARK Plus™: Advisory that Understands Context

SPARK Plus™ is QKS Group’s bold response to this broken model. It’s not a refinement — it’s an invention. The platform combines expert analysis, end-user insights, review blogs, regional and industry spark matrix, and vendor comparison to help decision-makers evaluate technology solutions clearly and confidently.

Here’s how SPARK Plus™ stands apart:

Tailored Intelligence by Region, Sector, and Company Size: Instead of delivering broad advice, SPARK Plus™ offers targeted guidance that reflects your unique operational realities — whether you're a healthcare provider in Southeast Asia or a mid-market logistics firm in Europe. QKS Group is the only analyst firm in the world that produces both regional and industry-specific SPARK Matrix™ evaluations, ensuring that every recommendation is grounded in the specific needs, constraints, and opportunities relevant to your business environment.

Industry-Specific SPARK Matrix™: Evaluate providers via an industry lens, applying criteria customized to domain-specific requirements. Gain comprehensive access to parameter-level ratings from all vendors, enabling clear, contextual, and relevant comparisons.

End-User Reviews: SPARK Plus™ integrates insights from over 5,000 vendors and unfiltered user feedback from real-world deployments. This offers a more genuine view of how solutions perform under actual pressure.

Analyst Reviews: Instead of abstract scoring models, SPARK Plus™ focuses on clarity, translating analysis into structured insights that directly support vendor selection, procurement, and go-to-market strategies.

Decision-Making Tools for Both Buyers and Vendors: SPARK Plus™ recognizes that meaningful decisions happen on both sides. For buyers, it offers alignment and assurance. For vendors, it provides visibility in the places that matter most, emerging geographies, niche sectors, and underexplored use cases.

A New Era of Smart Tech Decisions Starts Here

The launch of SPARK Plus™ signals more than just a new product — it marks a decisive shift in how advisory should work in 2025 and beyond.

“SPARK Plus™ reflects our belief that insight should be credible, context-rich, and accessible to everyone making tech decisions — not just a select few.”

— Piyush Dewangan, CEO & Chief Principal Analyst, QKS Group

As digital transformation accelerates across industries and regions, SPARK Plus™ offers the tools, clarity, and context buyers need to act decisively — and vendors need to rise above the noise.

Conclusion

In a world where tech decisions are too important for guesswork, SPARK Plus™ by QKS Group brings the precision, context, and transparency the market has long needed. As the only analyst firm offering both regional and industry-specific SPARK Matrix™ evaluations, we’re setting a new benchmark in advisory. With SPARK Plus™, smarter, faster, and more confident decisions aren’t just possible — they’re finally within reach.