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Future of Endpoint Security: Market Analysis and Key Developments

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  In today’s digitally connected world, organizations are increasingly turning to Endpoint Protection Platforms (EPP) to defend against the ever-evolving landscape of cyber threats. The rapid growth in remote work, hybrid environments, and cloud adoption has expanded the attack surface, making endpoint security more critical than ever. As a result, EPPs are undergoing a transformation—becoming more integrated, intelligent, and user-focused to meet the rising demands of modern cybersecurity. The Evolving Threat Landscape Cyber threats are no longer limited to isolated malware attacks or basic phishing attempts. Threat actors are now leveraging sophisticated tactics such as ransomware-as-a-service (RaaS), supply chain attacks, fileless malware, and zero-day exploits to breach organizations. These advanced techniques can easily bypass traditional security tools, making it essential for businesses to implement robust, adaptive security measures. This surge in complex threats has...